| Magazine Name: |
Bloomberg Businessweek |
| Owner: |
Bloomberg L.P. |
| Country / Region: |
USA (New York) |
| Language: |
English |
| Format type: |
Magazine |
| Category: |
Business, finance, money |
| Political alignment: |
None |
| Frequency: |
Weekly |
| Publication Years (print version): |
1929 — now (94 years) |
| Publication Years (digital version): |
1996 — now (27 years) |
| ISSN: |
0007-7135 |
| Circulation: |
325,000 (2015) |
| Official Pages: |
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| Official Apps: |
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| Website: |
www.businessweek.com [read with translation] |
|
«Bloomberg Businessweek» is a well-known American business magazine published by the Bloomberg information and analytical agency of the same name, the second leading provider of financial information in the American market. It was first published in September 1929, a week before the American stock market crash. The magazine was aimed at business representatives and covered business news, marketing, labor, finance and management, and also published financial news of Washington in a special section «Washington Outlook». The publication is considered the second most important magazine focused on the national business and financial sector of the United States after «
The Wall Street Journal». It is no less authoritative and cited in other countries of the world (especially in Latin America and Asia), and many other business publications publish news borrowed from it.
Traditionally, the magazine is published 50 times a year. Since 1988, he has published annual ratings of the American MBA business school, as well as tips like «Where to Invest a Million», «Where It is Profitable to Invest 100 thousand». Sections of the magazine: politics, economics, business, markets (auto, real estate, consumption), trade, technology. In the 1980s, the magazine's audience was more than 6 million people. Due to the recession in the 2000s, the publication became unprofitable, which led to a reduction in a significant part of its circulation. Until then, the magazine was available for free sale in Europe and Asia; in 2005, the international edition was reduced to an electronic version. The digital version of the magazine itself has been available on the Internet since 1996 and is currently considered a priority in the digital age.
In 2011, «Businessweek» was recognized as the leading business publication in the United States, and in 2012 it received several prestigious awards from the National Magazine Awards. Many awards in various categories throughout its history have been awarded to its authors. On the website of the publication, you can find the latest news and selected materials from the magazine, as well as subscribe to paid services: Bloomberg Anywhere, Bloomberg LEI, Bloomberg Vault, Enterprise Console, Entity Exchange, Stay Connected, Webinars.
