Newspaper Name: |
Világgazdaság |
Newspaper name in English: |
The Economic World |
Owner: |
Mediaworks Hungary Zrt. |
Country / Region: |
Hungary (Budapest) |
Language: |
Hungarian |
Format type: |
Newspaper |
Category: |
Business, finance, money |
Political alignment: |
Right |
Frequency: |
Daily |
Publication Years (print version): |
1969 — now (54 years) |
Publication Years (digital version): |
1996 — now (27 years) |
ISSN: |
0042-6148 |
Circulation: |
13,000 (2015) |
Official Pages: |
|
Website: |
vg.hu [read with translation] |
|
Business daily in Hungarian, also known as «Zöld újság» (The Green Newspaper). From the very first issue in 1968, the newspaper is printed on light green or yellow green paper. According to one version, this is due to the purposeful decision of the publisher, the desire to be similar to other popular business publications that are traditionally printed on colored paper (for example, the «
Financial Times»). This is an almost costless and well-proven method of creating a memorable brand for the publication over the years. According to another version, at first the newspaper was simply printed on cheap technical paper of a gray-green hue, and after that it became its distinctive feature.
«Világgazdaság» (The World Economy) was founded by Hungarian economist Marton Tardos, who served at the Institute for Economic Research and Market Relations. The newspaper was to become the main daily source of information for government leaders and company executives, reporting on the latest developments and trends in the global and Hungarian economy. «Vilaggazdasag» received the main material for the publication by telex from Western news agencies (Reuters, Associated Press, UPI).
In the period 1979-1988, the newspaper had the status of «Closed, accessible only for internal use by members of the Hungarian Chamber of Commerce», it was not available for free sale. After that, it became available again for free sale and by subscription.
Világgazdaság is owned by the Hungarian Chamber of Commerce and the Institute of Business and Marketing Research. Available online since 1996. The publication regularly organizes various events and conferences for representatives of business and the economy. The main sections of the publication are: Adózás (Taxes), Egészségügy (Health), Energia (Energy), Friss hírek (Latest News), Gazdaság (Economy), KKV (Medium and Small Businesses), Közélet (Society), Manager Magazin (app, Magazine for Managers), Pénzügy (Finance), Vállalatok (Companies), Vélemény (Opinion).