Magazine Name: |
Paris Match |
Owner: |
Lagardère Média News |
Publisher: |
Hachette Filipacchi Médias |
Country / Region: |
France |
Language: |
Franch |
Format type: |
Magazine |
Category: |
General |
Political alignment: |
None |
Frequency: |
Weekly |
Publication Years (print version): |
1949 — now (71 year) |
Publication Years (digital version): |
2009 — now (11 years) |
ISSN: |
0397-1635 |
Circulation: |
578 000 (2015) |
Website: |
parismatch.com [read with translation] |
|
In 1926, the new sports newspaper «Match the Intran» was founded in Paris, calling itself "the biggest sports weekly".
Unfortunately, this project was not successful and not did not have subscribers, so in 1938 it was restarted (relaunched) with a new theme.
The magazine's new owner Jean Pruvo and editor Paul Gordo planned to turn it into an analogue of the American magazine "Life" that would reflect French real life line in photos («Life Match»).
The magazine's name was later shortened to simple «Match». For many years it became a mirror of the «beautiful, hot and cool» life of the French elite and celebrities: politicians, businessmen, actors, athletes, representatives of show business. The main bet in the magazine was made on photographic materials, often received from the paparazzi and private personalities. At the same time, the foundations of the «Match» logo were laid, white letters on a red background. The slogan of the publication, under which it was known for most of its history: «Le poids des mots, le choc des photos» (Times of words, shock photos).
In the new form «Match» was published for a short time and was suspended because of wartime. In 1949, the publication continued to be published with the new title «Paris Match». The magazine was incredibly popular in France in the post-war years and primarily due to its lack of direct competitors, for the same reason its popularity began to decline in the late 1950s on the wave of new editions.
The magazine was reborn in the 1970s after a changing of ownership. It was acquired by photographer and surrealist collector Daniel Filipacci to make it his personal edition. Under his leadership, the magazine style became more diverse, in the following years it was one of the most successful and influential publications in France.
In its editorial office worked such popular at that time French journalists: Erve Mil, Roger Theron, Alain Genestar.
The magazine reached its largest circulation during the first flight of American astronauts on the Shuttle in 1985, then sold more than a million copies.
Then the success of the publication went down.
From 1996 year magazine style is neutral and independent, general content and non-political.
Mainly themes and content consist from: Actualites (news, economics, societe, woeld, Africa, sport, science, environment), People (actors, personalies, show-business, interviews, meetings), Royal Blog (diary about life and news from Royal Families around the world), Culture (cinema, TV, scene, design, literature), LifeStyle (beauty, fashion), Retro (retrospectives, archives, old photos).